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The Campaign, Simon Armitage

17 minutes, 17 voices

Every 17 minutes, someone in Yorkshire is told they have cancer. 

Yorkshire-born poet Simon Armitage met with 17 passionate researchers, supporters and people affected by cancer at the Yorkshire Cancer Research Centre to help provide the inspiration for "The Campaign".

Collage of 17 different people and a child

A rallying cry from the charity's first fundraising appeal

Simon Armitage was initially inspired by a defining moment in the charity’s history: a speech given by one of its founders at the first fundraiser 100 years ago.

“Deliver the attack upon cancer, the great enemy of mankind, and become the new Saint George in the work of slaying the dragon.”

The charity’s Honorary Secretary Sir Harold Mackintosh, speaking at the Queens Hotel in Leeds, 1926.

An old black and white photograph of Leeds City square.

The Campaign

Because we famously speak as we find 
we said the word cancer out loud, called it a dragon, 
went looking for trouble and picked a fight. 
When it reared up in the liver we went into action, 
outflanked it, stoned it with tablets and pills. 
When it hid in the kidneys or blood we rootled it out, 
chased it into the open then shooed it over the hill. 

Whenever it raised its serpent’s head we slapped it 
hard in the mush with a giant charity cheque, 
baited it, lured it out of its lair then zapped it 
with photons, protons, compounds and hormones, 
messed with its atoms and cells till its forked tongue 
was tongue-tied, and tied its forked tail in knots. 

When it hunkered down in the prostate gland 
or made a nest for itself in the bladder or bowel 
we caught it on camera, waylaid it with magnets, 
tracked and traced it across the body’s ridings 
and wolds, through ginnels and snickets, 
then galloped against it with needles for lances, 
aimed wave after wave of invisible bullets 
into its bitter heart, bamboozled its dark soul. 

When it perched on the breast we clipped its wings 
with skilful hands; when it smouldered and skulked 
in the lungs or roared with its fiery breath 
we drowned it with thousands of voices, tamed it 
with words and songs. When it tainted the skin 
with its presence we pierced its scales, punctured 
its plated hide, flummoxed it right to the core. 

When it prowled in the mind we outfoxed it, 
killed it with kindness, ran rings around it 
with marathons, pram races, tea dances, car rallies, 
left it behind in the trolley dash, laughed in its face, 
stood shoulder to shoulder, held hands, linked arms, 
and flew a white rose on a flag wherever it fell.

But the job isn’t over, the work isn’t done; 
it broods and lurks in organs and genes, 
muscles in on our lives, so we push forward, 
keep slaying the dragon inside, keep Yorkshiring on.

Simon Armitage

Yorkshire Cancer Research might be regionally based but it punches well above its weight. It has contributed huge breakthroughs in cancer treatment and research, both nationally and internationally. Yorkshire is a huge county and has a large number of people who are diagnosed with cancer every year, and it’s inspiring to see the charity’s commitment to change that."

Poet Laureate
Poet Laureate, Simon Armitage, standing outside in front of an old building